We are now entering a new realm
by Volker Weber
I can't help but chuckle when I see tech bloggers discuss Apple watch prices. This is no longer tech territory. Apple is offering loads of options to "express yourself". In watch territory that means you show your wealth.
- If you want an Apple watch because you like its functionality, you get a Sports in your proper wrist size. It's the 16 GB iPhone 6 equivalent.
- If you want to show that you really don't care how much it costs, you get the stainless steel watch with link bracelet. If you don't, you will lose when everybody puts their dick on the table. It's the 128 GB iPhone 6+. On steroids. With only 16 GB, because all watches share the same features.
- An Edition watch is only for you if you don't really need to know how much it costs. People of lesser wealth will tell you it's only for pimps, sheiks, Russians or who else they secretly envy. If you think a $11,000 watch is expensive, you have no idea what an 18 kt gold bracelet would cost. Before you add diamonds.
There you have it. What's your message?
Comments
Exactly. 100% right on.
Although at 11k it would then compete against some beautiful and awesome offerings in the watchmaking world. We'll see how it pans out
@Frank: Exactly. And a Breitling, IWC, whatever will last. An Apple Watch lasts till Version 2.0 ...
Brilliantly brief :).
Do I understand this correctly that the watch does not work without the (i)phone? Meaning it would be useless as a fitness tracker since I would have to always carry the phone with me during a run?
@Jochen: From my understanding, you will not need the iPhone to track. Apps on the iPhone will help you to analyse the data the watch is collecting for a more detailed analysis. But you can track and see the basic fitness data without carrying the iPhone with you.
Thank you, Jan.
Had this chat many times with people.
"Who would spend that much money on a watch!?"
Me: It is not aimed at you.
"You will need to replace it in 2 years"
Me: It is not aimed at you.
The edition is for people where 10k is a drop in the ocean. They will be limited in production and in certain circles will fly off the fricking shelf. Unfortunately I am not in those circles.
> Unfortunately I am not in those circles.
Dang. I would want to visit your on your yacht. Maybe Bruce then.
Shall sent the chopper over to collect you.
Whose motorcycle is this?
It's achopper baby...
:-)