357 Lotus blogs updated hourly. Who will post next? Home | Downloads | Events | Pods | Blogs | Search | myPL | About 
 
Latest 7 Posts
Your Participation is Needed: 6th Annual Analytics Survey
Tue, Jul 22nd 2014 70
$600 Early Bird Discount for Insight 2014 (formerly IOD)
Wed, May 21st 2014 149
IBM ExperienceOne - personalizing customer engagement
Tue, May 20th 2014 142
Putting analytics into the hands of decision makers
Tue, May 20th 2014 235
Amtrak Writer’s Residencies - Social media done right
Thu, Feb 20th 2014 360
IBM Predictive Analytics to Detect Patients at Risk for Heart Failure
Wed, Feb 19th 2014 334
Quantified Athletes: Using Analytics to Reduce Injuries
Wed, Feb 5th 2014 335
Top 10
$2 Million Awarded to Sutter Health, IBM and Geisinger Health System to Study Heart Failure Prediction
Wed, Oct 9th 2013 487
Amtrak Writer’s Residencies - Social media done right
Thu, Feb 20th 2014 360
Quantified Athletes: Using Analytics to Reduce Injuries
Wed, Feb 5th 2014 335
IBM Predictive Analytics to Detect Patients at Risk for Heart Failure
Wed, Feb 19th 2014 334
IBM Sametime: New Name, New Features
Tue, Jan 28th 2014 284
New SaaS study shows how "Pacesetters" distance themselves from the rest
Tue, Jan 28th 2014 284
New Smarter Planet TV ads -- Cyber Security and Automotive
Mon, Jan 13th 2014 266
Two more TV ads: Smarter Supply Chains and Smarter Energy
Mon, Jan 20th 2014 248
Putting analytics into the hands of decision makers
Tue, May 20th 2014 235
Fortune: IBM’s massive bet on Watson
Tue, Oct 1st 2013 230


IBM Business Analytics Helps Improve Customer Retention by Nearly 50 Percent at XO Communications
Adam Gartenberg    

Here's a great example of the tangible benefits companies can see by applying analytics to their business.  XO Communications has reduced customer churn rates by nearly 50%, largely through the use of IBM's predictive analytics software.  

According to independent analyst firm Nucleus Research, XO recorded an 376 percent ROI in just 5 months, an average annual benefit of $3,819,200 million. (You can download the full case study here.)



From the press release:  
LAS VEGAS, N.V. - 25 Oct 2011: IBM (NYSE: IBM) today announced that XO Communications, a leading nationwide provider of advanced broadband communications services and solutions, has reduced its customer churn rates by nearly 50 percent, largely through the use of IBM predictive analytics software. The software has helped save XO millions of dollars by uncovering deeper insights into customer behaviors, spotting trends, identifying those likely to defect, allowing proactive actions to keep their most valuable customers.


Press Release:
 IBM Business Analytics Helps Improve Customer Retention by Nearly 50 Percent at XO Communications

---------------------
http://www.adamgartenberg.com/gartenberg/agartenberg.nsf/dx/ibm-business-analytics-helps-improve-customer-retention-by-nearly-50-percent-at-xo-communications
Oct 25, 2011
79 hits



Recent Blog Posts
70


Your Participation is Needed: 6th Annual Analytics Survey
Tue, Jul 22nd 2014 9:11a   Adam Gartenberg
IBM's Institute for Business Value is currently collecting responses for the 6th annual IBV Analytics survey, and needs your participation. The survey, the largest of its kind in the industry, will investigate how organizations can create a competitive advantage with big data and analytics. Responding will only take 15 minutes, and all responses will be anonymous. If you opt in to register (your contact data will be disassociated with the survey data to ensure privacy), you will be sen [read] Keywords: ibm
149


$600 Early Bird Discount for Insight 2014 (formerly IOD)
Wed, May 21st 2014 11:11a   Adam Gartenberg
Early bird registration for Insight 2014 (formerly Information on Demand) is now open. Registering now will save you $600. The call for speakers is also open, so if you've got a topic you'd like to present, please go ahead and submit it. You can learn more about the conference curriculum and see highlights of past conferences here. Register today! [read] Keywords: ibm
142


IBM ExperienceOne - personalizing customer engagement
Tue, May 20th 2014 1:10p   Adam Gartenberg
Another important announcement for anyone looking to help their marketing, sales and service (e.g., front office) teams better understand their customers and engage with them in a more personalized way. IBM ExperienceOne, announced at last week's Smarter Commerce Global Summit, brings together capabilities from across the IBM Enterprise Marketing Management, WebSphere Commerce and IBM Customer Experience portfolios, as described in the press release: IBM ExperienceOne draws on innovatio [read] Keywords: ibm consulting development enterprise integration mobile office websphere
235


Putting analytics into the hands of decision makers
Tue, May 20th 2014 1:10p   Adam Gartenberg
As far as analytics has come in recent years, there are still challenges around making sure that the data and analysis gets into the hands of the people who need it most in a timely and easy to understand fashion. At the IBM Vision conference today, IBM made announcements that will bring us one step closer to making the notion of "analytics everywhere" a reality. The new technologies previewed today include: An analytics offering now available on the IBM Cloud Marketplace that can manage [read] Keywords: collaboration ibm enterprise google mobile office
360


Amtrak Writer’s Residencies - Social media done right
Thu, Feb 20th 2014 11:11a   Adam Gartenberg
Via @austinkleon (Link to his post with more detail). Excellent job, @Amtrak. Amtrak writer’s residencies Here’s what went down: in his PEN Ten interview, @AlexanderChee was asked where he best liked to write: I still like a train best for this kind of thing. I wish Amtrak had residencies for writers. That’s it. Two sentences. And then this happened: [read] Keywords: twitter
334


IBM Predictive Analytics to Detect Patients at Risk for Heart Failure
Wed, Feb 19th 2014 3:11p   Adam Gartenberg
More great work coming out of our analytics group, working in partnership with leading healthcare providers and IBM Business Partners. ARMONK, N.Y. - 19 Feb 2014: IBM (NYSE: IBM) today announced that Virginia health systemCarilion Clinic has indentified 8,500 patients at risk for developing heart failure in a pilot project that could lead to early intervention and better care for these patients. The pilot was completed in collaboration with IBM, Epic and Carilion Clinic. The results were [read] Keywords: collaboration ibm notes
335


Quantified Athletes: Using Analytics to Reduce Injuries
Wed, Feb 5th 2014 12:10p   Adam Gartenberg
Those of you who attended the IOD conference back in 2011 were treated to an interview with author Michael Lewis and Oakland A's general manager Billy Beane, of Moneyball fame (amongst many other achievements). One comment that's stuck with me was a question tossed in at the very end of the interview. Billy Beane was asked how it's possible to still get a competitive advantage from the type of statistical advantages he discovered, now that everyone was on to the approach (and, as he comm [read] Keywords: ibm notes development




284


New SaaS study shows how "Pacesetters" distance themselves from the rest
Tue, Jan 28th 2014 3:12p   Adam Gartenberg
There's no question that Software as a Service (SaaS) is here to stay as a model for quickly and cost-effectively deploying new IT capabilities inside of and outside an organization. But, as in all aspects of business, some companies are finding greater advantage than others. What's special about the organizations who exhibit the highest level of SaaS adoption and who are gaining competitive advantage through their efforts? A study by the IBM Center for Applied Insights released today [read] Keywords: collaboration connections ibm
284


IBM Sametime: New Name, New Features
Tue, Jan 28th 2014 1:11p   Adam Gartenberg
It's been many years since I've been involved with IBM Sametime in any capacity beyond that of an end user, but as it still has a close place in my heart, and since many of you who find your way here are still interested in Sametime, it didn't feel right not to at least acknowledge the new name that was announced at yesterday's Connect conference Opening General Session. So, as the former Offering Manager for Lotus Sametime (and briefly, for Lotus Instant Messaging and Web Conferencing - [read] Keywords: connections ibm lotus sametime instant messaging
248


Two more TV ads: Smarter Supply Chains and Smarter Energy
Mon, Jan 20th 2014 11:11a   Adam Gartenberg
IBM debuted two more commercials during this past weekend's NFL playoffs. They feature McKesson, who worked with IBM to ensure an efficient supply chain, and Vestas, who is using big data to optimize the placement of wind turbines. (You can see more details on the approach Vestas is taking here.) Smarter Supply Chains Transcript: IBM is helping hundreds of health care companies work smarter. McKesson used analytics in the cloud to design a more efficient supply chain, helping save o [read] Keywords: ibm enterprise security




Created and Maintained by Yancy Lent - About - Blog Submission - Suggestions - Change Log - Blog Widget - Advertising - Mobile Edition