I stole this little snippet for my reference. It has a lot of great links to various pieces of IBM’s Smarter Commerce story.
IBM Cross-Channel Commerce IBM’s selling and order fulfillment products are the industry’s leading e-commerce and order management solutions, helping B2C and B2B brands deliver a consistent shopping experience across all customer touchpoints. With advanced social commerce, mobile commerce, web store, microsite, merchandising, and global order and inventory visibility, brands can allow their customers to buy or return anywhere, anyhow and across any touchpoint and truly deliver a Smarter Commerce experience on-premise or in the cloud.
GreenWheels 2 – The Shop.org demonstration from the IBM booth
Mon, Oct 6th 2014 12:26p Bob Balfe This was the live demonstration we gave at Shop.org for the enhanced greenwheels demonstration. The focus of the demonstration was to show the different organization imperatives the greenwheels brand is attempting to carry out: Execute Cross-Channel Marketing Campaigns Create Behavior Based … Continue reading → [read] Keywords: ibm
Is Pinterest in your marketing plan?
Fri, Sep 19th 2014 8:53a Bob Balfe We all have our favorite stores and products and usually expect marketing emails to come from the company itself. But did you know Pinterest has been sending “Price drop emails” since last year (2013)? This is great for people who … Continue reading → [read] Keywords:
We all start at zero
Wed, Aug 20th 2014 6:00a Bob Balfe Had to pass this great video and cause on to everyone. I love Khan Academy and I think its cause is the future of learning. Join the cause today! You Can Learn Anything! [read] Keywords:
Taxonomy matters and colorful attribute names
Mon, Aug 11th 2014 7:20a Bob Balfe The taxonomy, or often called navigation, of a site is probably one of the most important pieces of an online commerce system. Being able to narrow down to a product through search and a faceted navigation system is very important to the … Continue reading → [read] Keywords: