Case and Point: Social Media is here to stay. You don’t believe me? Here are some facts based on my own experience:
Since I started to actively use my twitter and tumblr accounts (around 12 months ago or so) to share my experiences and connect with peers and colleagues around world, my connections over LinkedIn and Twitter have totalled roughly 1600 or so. Out of those connections, new ones have formed, as well as fresh perspectives and insights that I would not have gained otherwise over traditional media (email, etc.).
Sharing of information has been most significant. Nothing is ever absolute and keeping an open mind is key. Another factor in being successful with social media is patience. The monetary investment is quite small but couple that with your time investment and you’ll quickly realize how fast time can fly when making that time investment up front. An earlier blog post of mine that explains connecting the most important networks (to you) to each other can help alleviate some of that time but in short, you have to *think* and when you think it will take time to create compelling content that will attract and engage an audience.
I still have a very long way to go and much to still learn. The RockTeam is slowly engaging our current and new customers on the value of social and a lot of them have seen the value right away while others are still evaluating and trying to understand this new communication medium. Out of those experiences, we’re developing new course materials to help our clients understand and leverage social technology for both external and internal effectiveness. We hope you engage us and let us know how we’re doing!
How has social changed your online life, positive or negative?
magento web design
Sat, Jan 5th 2013 5:15a Carlos Casas The magento Industry is provided by infinity with fresh, revolutionary, top rated engineering. We provide numerous magento device marketing and trouble- capturing ecommerce web design resources, demonstrated to enhance your magentomaking procedure and give a quick return in your expense. Complete satisfaction is guaranteed by infinity. Our providers contain software procedure audits, installment, start-up, instruction and total program marketing and support assistance. Being an business chief t [read] Keywords:
Why one company’s internal social network worked where so many fail
Fri, Dec 28th 2012 6:14a Carlos Casas Why one company’s internal social network worked where so many fail: ibmsocialbiz:
Less than a year after its launch, more than 25,000 CEMEX employees use Shift, its social, internal collaboration platform, to communicate and collaborate with their colleagues around the globe. There are more than 700 blogs written by employees, including CEO Lorenzo Zambrano and the presidents of several international CEMEX divisions. In addition, Shift has spawned the creation of more than 500 work- an [read] Keywords: collaboration
How Can Marketers Have More Influence?
Tue, Dec 18th 2012 5:10p Carlos Casas How Can Marketers Have More Influence?: ibmsocialbiz:
Join us for a FREE live virtual panel discussion to learn about the obstacles facing chief marketing officers, including control over marketing mix and access to customer data, and how to overcome the obstacles to gain greatest marketing influence and control.
Sign up now and get a free PDF download of the research briefing “The Gap Between the Vision for Marketing and the Reality.”
Tuesday, December 18, 2012 12:30 - 1:30 p.m. EST
PANE [read] Keywords: ibm
Join Rockteam at Connect Lotusphere 2013!
Mon, Dec 10th 2012 10:14a Carlos Casas Rockteam will be heading to Orlando, FL on January 26 - 31 for IBM’s premier conference on social business technology, IBM Connect 2013! I invite you to join the team and connect in real-time! Today is the last day to take advantage of the early bird pricing at $2,095.00 per person.
Click here to access the registration page.
Instructions for RockTeam Customers: When you register for IBM Connect 2013 - you will be asked how you heard about the conference. When you respond to this ques [read] Keywords: collaboration
The Social Business: Leadership In A Social Era: Notes From #Pivotcon
Mon, Oct 22nd 2012 10:13a Carlos Casas The Social Business: Leadership In A Social Era: Notes From #Pivotcon: stoweboyd:
…three challenges for leadership. I think these form a power law: the first is twice as large/critical/difficult as the second, and the second is twice as large as the third. So I am going to take 2 minutes for the first, one minute for the second, and 30 seconds for the third.
1 Welcome To The Postnormal [read] Keywords: notes
Joshuah Delos Santos, 13, Death by Suicide (my youngest 1st cousin)
Sun, Sep 23rd 2012 10:09a Carlos Casas We have failed yet another one. On Tuesday, September 18th, 13-year-old Joshuah Delos Santos took his own life. Martha Angelica Gonzales wrote this about her cousin, Joshuah:
Imagine being 13 and thinking about ending your life because you are being bullied… No one to turn to because you feel like speaking out will fuel the fire. So you hide from everyone and mask it with a smile because you don’t want to make it a big deal. Then, the day comes where you can’t take anymore and [read] Keywords: policies