Securing the Social World
Thu, Oct 30th 2014 10:12a Colleen Burns Social technologies are challenging old behaviors in organizations. It's no longer a question of if employees interact with customers and the outside world using emerging media, it's how.
Highlighted at Jason Keenaghan's IBM Insight session, "Security Tips for Protecting Your Business in the Social World," the challenge is to manage this new form of distributed openness -- to protect employee customer engagement against innumerable dangers, from brand contamination to information [read] Keywords: connections
Creating a successful system of engagement
Wed, Oct 29th 2014 2:12p Colleen Burns We all saw the power of social/mobile this past summer when the ALS Ice Bucket Challenge swept not only the nation, but the world. Playful in its nature, the Challenge goaded millions to accept and post their videos – more than 6M videos on YouTube alone. Hand-in-hand with those posts was more than $100,000,000 in donations, in less than 60 days! Playful? Yes. Powerful? Absolutely. Why? One reason was because it was a very personal engagement.
What if you could bring that type of [read] Keywords: ibm
Analyzing the power of employee engagement
Wed, Oct 29th 2014 11:15a Colleen Burns A resounding theme at IBM Insight this year is the growing desire of companies to evolve into customer-centric organizations. Much of the discussion understandably revolves around using analytics to collect, understand and make decisions about customer acquisition and retention.
However, a critical foundation for customer engagement is something much closer to home -- specifically, the employees that interact with customers. And, just as importantly, the way employees engage within the orga [read] Keywords: collaboration
To Reach Customers, Think Like a Customer
Tue, Oct 28th 2014 12:12p Colleen Burns By now we’ve all heard the story of the retailer that got into a bit of hot water by targeting pregnant women with specific ads that in one case in particular ended up revealing to a father that his daughter was pregnant. Way back in 2002, according to an article in the New York Times, marketers were already working on how to “figure out if a customer is pregnant, even if she didn’t want us to know.”
This of course raised all sorts of concerns over priva [read] Keywords:
Is analytics the key to digital engagement?
Mon, Oct 27th 2014 2:12p Colleen Burns It’s a question many companies are asking right now – how do you transform enterprise culture to increase employee engagement and foster relationships with customers? According to a Social Business session at IBM Insight today, the answer is to build on analytics as the foundation of your engagement strategy.
As the use of social technology increases dramatically, organizations are finding a need to create an enterprise-wide strategy for social implementation and adoption. [read] Keywords: collaboration
HIPAA in the IBM Cloud!
Wed, Oct 22nd 2014 8:15a Colleen Burns Cloud computing has matured dramatically in the years since IBM initially introduced social, mobile, meetings and mail cloud offerings.
Within the past two years alone, customers have reconciled many privacy and security concerns, and cloud adoption has soared. For IBM customers, this has been in part due to IBM’s cloud governance and controls at the center of our service delivery.
This is a true tipping point—where even companies in regulated industries are adop [read] Keywords: connections
Concrete Sunflowers May Bring Energy to Millions
Tue, Oct 21st 2014 9:12a Colleen Burns Did you know that concrete was invented by the Romans roughly 2,000 years ago? Think of the Pantheon, one of the most beautiful (at least to my mind) monuments in a city overflowing with stunning architecture. It was commissioned during the reign of the Emperor Augustus by Marcus Agrippa and its dome still holds the record as the largest ever built of unreinforced concrete. Yes, concrete.
I was thinking about concrete’s ancient origins when Gianluca Ambrosetti, head of research f [read] Keywords: connections
Susan Etlinger and Time-Tested Thinking Skills for Today’s Data Profusion
Mon, Oct 20th 2014 10:12a Colleen Burns or, Who’s Afraid of the Big, Bad Data?
At work not too long ago I was looking for a particular statistic for a presentation. I found several relevant stats and perhaps not surprisingly, some of them contradicted each other. I was tempted to cherry-pick the stat that would fit best in the presentation, but my conscience wouldn’t let me take that easy way out. So I hunkered down for what I knew would be the arduous job of trying to determine which stat was considered the most [read] Keywords: connections
Thu, Oct 16th 2014 8:12a Colleen Burns Good afternoon, Bosses,
On today’s 56th anniversary of Boss’s Day I have a challenge for all you fearless leaders. Let’s call it: “Mission: Take Your Employees to Lunch.”
Your mission, should you choose to accept it, involves the reworking of an effective workplace. You must select two of your team members to take to lunch – one of whom must be a millennial.
Once you have been seated at the café or restaura [read] Keywords: twitter
Chef Watson Commemorates World Food Day
Wed, Oct 15th 2014 12:15p Colleen Burns The United Nations has declared October 16 to be World Food Day, and the theme for 2014 is "Feeding the World and Caring for the Earth." To help with the UN’s goal to raise awareness of issues such as food security and malnutrition, the Chef Watson team issued a food challenge to our beta user Facebook group: with the help of Chef Watson, create a tasty recipe using some of the most commonly wasted food items in your kitchen.
We’ve already received some inspiring entries, [read] Keywords: connections
Brad Bird and the Shared Experience at the Heart of Movie Magic
Tue, Oct 14th 2014 9:18a Colleen Burns Readers of the Social Business Insights blog already know the power of sharing. Sharing information leads to efficiency; sharing expertise unlocks innovation; sharing data yields insights. In his TED@IBM talk “Dreaming Loves Company: Tomorrow’s Cinema,” Academy Award-winning writer and director Brad Bird explained how the shared experience lies at the heart of the magic of cinema. He was preaching to the choir as far as I, an avid movie-goer, was concerned, but it w [read] Keywords: connections
Trust in Transparency
Mon, Oct 13th 2014 8:11a Colleen Burns I did my luddite dad a favor and downloaded the latest weather app to his iPhone as he looked over my shoulder. I couldn’t believe his reaction when he saw me click “OK” to the following prompt: “Weather Would Like to Use Your Current Location.” It was as though I had just committed the most offensive crime known to man by exposing his whereabouts and intruding upon his privacy.
My dad immediately had me google how to disable the invasive l [read] Keywords: connections
Lisa Seacat DeLuca: Inventing the Future
Thu, Oct 9th 2014 12:15p Colleen Burns Every kid knows it: inventors are cool. It’s one of the things we want to be when we grow up, right up there with firefighter, ballerina or astronaut. But as we get older, we realize the improbability of having “Inventor” on our business card.
Thankfully, Lisa Seacat DeLuca never gave up on that dream. In her TED@IBM talk, “An Inventor’s Vision of the Future,” she told us about her first invention, a full-length umbrella she not o [read] Keywords: connections
Triangulating Your Direction in the Social Universe
Wed, Oct 8th 2014 9:12a Colleen Burns What the Cheshire Cat Can Teach Us about Social Business Strategy
Alice in Wonderland: “Would you tell me, please, which way I ought to go from here?”
How do today’s enterprises chart their journey to become a social business? There are modern methods but perhaps we should also look at one of the tools we have used to find our way to a specific point for millennia: Triangulation.
Triangulation is the process of figuring a distance with angles to kn [read] Keywords: collaboration
Plan Your Social Agenda for IBM Insight 2014
Tue, Oct 7th 2014 2:12p Colleen Burns This year at IBM Insight—IBM’s premier event for all things data—we’ll host an Engagement track with key topics from IBM Social Business that put the focus on driving people-centric engagement and creating meaningful relationships with customers. If you’re attending Insight in Las Vegas, October 26-30, be sure to add these sessions to your agenda to learn how you can use Social technologies to meet your business goals, and visit us in the Expo Ce [read] Keywords: collaboration
Deeper Healing through Quiet…and Big Data Analytics
Tue, Oct 7th 2014 6:10a Colleen Burns Every hospital drama I’ve ever watched, from “Grey’s Anatomy” to “ER” to “St. Elsewhere,” at some point trots out the familiar trope of the patient with the arcane illness. It’s misdiagnosed at first and maybe it’s even partially ignored until eventually a lone doctor somewhere has a flash of insight and saves the patient’s life with a brilliant diagnosis.
It’s a trope fo [read] Keywords: connections
Brainstorming 2.0 - How to Get Better Ideas Faster
Tue, Oct 7th 2014 6:10a Colleen Burns We continue to experience an amazing outpouring of “disruptive technologies.” Consider how digital camera technology turned the whole film industry inside-out and think about what’s on the horizon – wearable computers, intelligent assistants, anticipatory computing. And all of this is tied into a growing network of social activities. To stay ahead of the curve, businesses are going to have to do better at innovation and ideation. How do we come up with new [read] Keywords: connections
Cyber Monday: Happy Holidays to Social Businesses
Wed, Dec 4th 2013 5:12a Colleen Burns Cyber Monday proved to be the biggest shopping day of the year, especially for digital commerce. IBM’s Digital Analytics Benchmark reported that on-line sales were up 20.6 percent for 2013 compared to last year’s figures. How people make decisions and actually buy has shifted once again and three key trends are emerging:
(1) Mobile sales are skyrocketing! Not that long ago, there were plenty of retail experts who doubted that mobile shopping would never really take off. [read] Keywords: ibm
I am an owl. I do not Tweet.
Thu, Apr 11th 2013 9:18a Colleen Burns Understanding your social style: I am an owl. I do not Tweet.
By Tina Williams, IBM Program Manager for Social Business Initiatives @ideasattjw
Are you reluctant to start Tweeting? Getting involved in social networks like Twitter for business use hasn’t been natural for me. In a business environment, I tend to spend a lot of time listening and learning at first . Then, when I feel confident in my understanding, I begin voicing my opinions.
I hadn’t thought much about how the w [read] Keywords: ibm
Need a plan to fund your social software projects?
Mon, Jan 28th 2013 3:15p Donna Bieg Need a plan to fund your social software projects?
by: Mel Treco, IBM Global Financing, Sales
Connect 2013 promises to be full of
exciting technology and business ideas that will take your business to the next
level. However you may be wondering how
to fit a new project into your existing budget. Do not let these budget obstacles stand in
your way of your goals to build a smarter workforce and deliver an exceptional
customer experience - we have options for you to help you get started t [read] Keywords: collaboration
Change is social
Sun, Jan 27th 2013 4:14p Colleen Burns Change is social
By Sasja Beerendonk, Collaboration Consultant, e-Office
Those attending IBM Connect may be very familiar with socializing and networking, but your employees might not be adopting this new way of collaborating so easily. In my session 'Become a Social Business: Leverage User Adoption Through Gamification' I explain why and how gamification can be used to make employees understand how Connections can be used to collaborate in a new way.
Here's a little something out [read] Keywords: collaboration
IBM Champion Twitter photo game at IBM Connect
Fri, Jan 25th 2013 1:15p Donna Bieg By Donna Bieg IBM Social Engagement and InsightsIBM Champion Twitter Photo Game at IBM Connect Attending IBM Connect?
Join the fun! Get to know our IBM Champions in this Twitter Photo
“icebreaker” game. These Champions are recognized as leaders and
influencers in the Social Business community. How to play:Introduce
yourself to an IBM Champion and ask if you can take a photo of yourself
with them. Post it to Twitter using the #IBMChamp hashtag for a chance
at a giveaway. Take yo [read] Keywords: ibm
Social Buzz at #IBMConnect: We've got the schedule
Wed, Jan 23rd 2013 9:15a Colleen Burns Social Buzz at IBM Connect: We've got the scheduleBy Donna Bieg, IBM Social Business
Take a break and recharge
your mobile device in the Social Cafe, while listening to short informative
social talks by industry leaders from TechCrunch, Deloitte Digital, Redbook
Thought Leaders, customers, business partners, IBM and IBM Champions.
A wide variety of social
topics will be presented, including: Social enablement, collaboration, mobile
apps, social networking, and community management. Sto [read] Keywords: collaboration
IBM Community Webcast Replay - SocialBizUG.org
Tue, Jan 22nd 2013 9:17p Joyce Davis By Joyce Davis
IBM Collaboration Solutions community manager
Our monthly IBM Collaboration Solutions community webcast is one way our members connects with each other to discuss topics relevant to collaboration and social business. In this webcast, we talked about how to "get social" at the upcoming IBM Connect conference - whether or not you're able to make it to Orlando! Members of the Wellesley Information Services team also joined us to share how they help support the worldwide user g [read] Keywords: collaboration