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Latest 7 Posts
Life Hacks: Engaging with Millennials
Wed, May 27th 2015 47
Delicious Customer Experience One Slice at a Time
Tue, May 26th 2015 86
IBM Digital Experience 2015: Make Your Digital Presence Stand Out
Fri, May 22nd 2015 61
The Mentor Resurgence
Wed, May 20th 2015 50
5 Ways to Get Closer to Your Remote Team
Tue, May 19th 2015 46
For Moosejaw, Social + Email Is a Laughing Matter
Mon, May 18th 2015 39
Living in the Age of Digital Transformation
Thu, May 14th 2015 18
Top 10
Delicious Customer Experience One Slice at a Time
Tue, May 26th 2015 86
IBM Digital Experience 2015: Make Your Digital Presence Stand Out
Fri, May 22nd 2015 61
The Mentor Resurgence
Wed, May 20th 2015 50
Life Hacks: Engaging with Millennials
Wed, May 27th 2015 47
5 Ways to Get Closer to Your Remote Team
Tue, May 19th 2015 46
For Moosejaw, Social + Email Is a Laughing Matter
Mon, May 18th 2015 39
Social Insights: In Conversation with Brian Fanzo
Thu, May 7th 2015 20
#MediaChat Recap: Social Collaboration with Michelle Killebrew
Mon, May 4th 2015 19
The Decoded Company: Technology Eats Bureaucracy
Tue, May 5th 2015 19
4.74 Degrees of Separation: Jessica W Ramirez
Tue, Apr 28th 2015 18


Colleen Burns
Blog Title Social Business Insights Blog
Blog Description News and thoughts on becoming a business that is engaged, transparent and nimble. Join us in cultivating a spirit of collaboration and community.
Blog URL https://www-304.ibm.com/connections/blogs/socialbusiness/?lang=en_us
RSS Feed http://feeds.feedburner.com/ibm/socialbusiness
Validate Feed feedvalidator.org or validator.w3.org
Feed Last Checked May 27, 2015 1:40:22 PM EST. Realtime Update:
Location Orlando, Florida


Recent Blog Posts
47
Life Hacks: Engaging with Millennials
Wed, May 27th 2015 1:05p   Colleen Burns
Last night I lay awake watching lightning illuminate the room and counting up to the booms of thunder, wondering if this was going to be another night of heavy flooding and if I was going to be able to drive back home in the morning. As you may have heard, Texas has been experiencing some pretty heavy storms over the last couple of weeks. Giving into the idea that this would be another sleepless night, I started to think about the floods and how people have been reacting on my Facebook new
86
Delicious Customer Experience One Slice at a Time
Tue, May 26th 2015 1:30p   Colleen Burns
What does the man famously known around Finland as “The Pizza Guy” have to do with social business? A whole lot actually! During IBM’s Amplify conference I found myself in a session listening to Tommi Tervanen, CEO of Finland’s Kotipizza chain of restaurants, as he explained his company’s approach towards creating irresistible customer experiences. It both inspired me and made me quite hungry. Kotipizza’s commitment to sustainabili
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IBM Digital Experience 2015: Make Your Digital Presence Stand Out
Fri, May 22nd 2015 10:13a   Colleen Burns
Because there are so many new ways for customers to engage with businesses, and so many businesses to engage with, it is essential to make your digital presence stand out from the crowd. Targeted content, consistent multi-channel experiences, and interactive user interfaces are no longer exceptional―they’re expected. And while it’s critical to provide an engaging digital experience in order to maintain relationships and reach new clients, delivering dynamic content across m
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The Mentor Resurgence
Wed, May 20th 2015 9:52a   Colleen Burns
As I reviewed my social activity from my past week spent in San Diego at the IBM Amplify conference I noticed that it wasn’t the Twitter videos of me and my colleagues rocking out to Aloe Blacc’s performance that drove the most engagement with my followers. It wasn’t even the quotes from Deepak Advani’s incredibly exciting keynote presentation or the photos I took of the delicious Chef Watson-prepared drinks. Instead, it was a tweet I sent out with a quote
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5 Ways to Get Closer to Your Remote Team
Tue, May 19th 2015 11:21a   Colleen Burns
What comes to mind when you think of Teleworking? Slack? Cloud deliverables? Mobile mail? Video meetings? A New Way to Work? What about flexibility? Cost effectiveness? Work-life balance? While productivity-related technology is growing at a rapid pace and enabling companies to get work done in creative ways, companies like IBM are also pioneering the concept of teleworking to promote health and well-being for its employees. With less time spent commuting, 40 percent of IBM employees currently
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For Moosejaw, Social + Email Is a Laughing Matter
Mon, May 18th 2015 10:30a   Colleen Burns
There are about 2 billion people active social network users around the world today1. The largest network, Facebook, alone has 1.44 billion monthly active users2. These are staggering numbers. Yet, they still pale in comparison to email. There are an estimated 4.35 billion business and consumer email users today, and that number is expected to reach 5.24 billion by 20183. Marketers and advertisers contemplating where to spend their digital budget shouldn’t take an either-or approach to
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Living in the Age of Digital Transformation
Thu, May 14th 2015 1:41p   Colleen Burns
Exciting times lay ahead as system of records and engagement are digitally transformed! Organizations in all industries are undertaking digital transformation as their mandate in order to sustain and excel in the future. Digital transformation is the re-alignment or new investment in both technology and business models to improve the effectiveness of digital engagement of consumers, employees and citizens at every touch point. Digital transformation is not just a strategy that’s ni
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Amplify 2015: Become a C2B Business
Wed, May 13th 2015 9:08a   Colleen Burns
Deepak Advani has a personal mission: to help companies engage with customers individually and in context, with relevance. At IBM Amplify 2015 in sunny San Diego, Advani, General Manager, IBM Commerce, used the General Session on Tuesday to lay out the imperative for companies to become Customer-to-Business, C2B, operations. To do that, companies need tools and solutions that work together to provide exceptional customer experiences. In the world as Advani imagines it, businesses will be able
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#20Questions with Rachel Charlesworth
Mon, May 11th 2015 2:56p   Colleen Burns
Meet Rachel, VP, Brand at RideScout, a mobile app that shows you real-time information about all transportation options that are available right now. Rachel also happens to be a traveler, foodie and lover of trends! Rachel recently served as a judge for IBM's New Way To Startup competition, where 10 startups focused on social good missions are given the chance to raise their profiles and compete to win software, services, mentorship and a trip to TED@IBM.
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Social Insights: In Conversation with Brian Fanzo
Thu, May 7th 2015 8:42a   Colleen Burns
In our hyper-connected environment, leaving Social Business out of the strategic equation is not really an option – it’s a necessary part of the mix to change the way companies work and to reach customers where they are. Some companies – even large enterprises – are inherently social. Think born-on-the-cloud companies who started out in the digital age. But for the majority of companies, it’s still a struggle to put social to good use beyond ma
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Communication Gaffes – Destructive but Controllable
Wed, May 6th 2015 10:10a   Colleen Burns
Companies know there is no shortage of ways to lose customers. Still, when a study shows that nearly half of respondents switched one of their main services (banking, mobile, internet, satellite/cable) in 2014*, orgs of all types would do well to take notice. The causes behind customers jumping ship identified in the new IBM/Econsultancy report, “The Consumer Conversation,” are not hard to guess at: competition with better offerings, pricing, and of course, customer experienc
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The Decoded Company: Technology Eats Bureaucracy
Tue, May 5th 2015 3:20p   Colleen Burns
Authors: Leerom Segal, Aaron Goldstein, Jay Goldman, and Rahaf Harfoush Let’s start with a deceptively simple question: What if you understood your people better than you understand your customers? Most businesses invest heavily in understanding the mindset and behavior of their customers. What motivates them, engages them, drives them to purchase, increases their basket size, and increases lifetime value? What keeps them loyal and prevents churn? Whether you track it in your hea
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#MediaChat Recap: Social Collaboration with Michelle Killebrew
Mon, May 4th 2015 10:35a   Colleen Burns
On the latest #MediaChat our guest was Michelle Killebrew from IBM on the topic of "Social Collaboration.” Michelle Killebrew is passionate about marketing, especially innovative digital marketing strategies that deliver a superior brand experience – from initial acquisition through to loyal customer – and increase growth and profitability. She currently leads digital direct marketing and transformation for the IBM Cloud division where her team is responsible for
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The Social Business Frontier: Randal Ries on Measuring Progress
Thu, Apr 30th 2015 12:42p   Colleen Burns
“The Social Business Frontier” is a video blog series consisting of a number of short interviews taking a deeper look inside the IBM Research Labs to explore the groundbreaking and innovative social analytics research that's redefining the future of social business. In the fifth and final episode of The Social Business Frontier we speak to Randal Ries, IBM Senior Research Analyst, about how IBM is providing an example for businesses to measure the progress of their
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Get Social with These Sessions at Amplify 2015
Wed, Apr 29th 2015 1:56p   Colleen Burns
With a focus on customer engagement and building “experiences that attract, delight and retain clients,” it’s no wonder that there are plenty of sessions at IBM Amplify 2015 with social business themes and tie-ins. The conference, taking place May 11–13 at the San Diego Convention Center, features streams on Customer Analytics, Marketing, Merchandising and eCommerce. We’ve gone through the agenda to identify ten of the most compelling social busi
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4.74 Degrees of Separation: Jessica W Ramirez
Tue, Apr 28th 2015 12:28p   Colleen Burns
If a picture is worth 1,000 words then prepare yourself for the best long essay you've ever read! After learning that Sean House had named her as one of the most important people whom he'd met via Connections, Jessica couldn't help but showcase the very skill she was recognized for. A Software engineer with background in both design and development, Jessica proves how powerful social truly is when it comes to learning about opportunities you otherwise would've never knew existe
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4.74 Degrees of Separation: Jessica W Ramirez
Tue, Apr 28th 2015 10:19a   Colleen Burns
If a picture is worth 1,000 words then prepare yourself for the best long essay you've ever read! After learning that Sean House had named her as one of the most important people whom he'd met via Connections, Jessica couldn't help but showcase the very skill she was recognized for. A Software engineer with background in both design and development, Jessica proves how powerful social truly is when it comes to learning about opportunities you otherwise would've never knew exist
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Don’t Let “Experience” Be the Spoilsport in Your Customer Acquisition and Retention Plan
Mon, Apr 27th 2015 9:59a   Colleen Burns
While I was not yet fully recovered from a recent move into a house near my office, I had to kick-start a linear array of daunting tasks to transfer my internet, telephone and cable television accounts to the new address. It took four business days for my existing internet service provider to confirm that service coverage was not available in the new location. Another service provider that offered coverage in my area for internet didn’t even bother to check if I needed cab
11
Social Entrepreneurship – the New Batman
Thu, Apr 23rd 2015 3:38p   Colleen Burns
Ask any Austinite what one of the biggest problems is in the city right now and the answer will likely be the same: growth. Traffic, cost of living or running a business, new construction – all of these issues are swelling at an overwhelming rate. Locals are moving because they can no longer afford the city, businesses are closing to make way for new condos, and the quirky “keep Austin weird” culture is slowly getting a bit more normal. For better or worse, Austin i
11
#20Questions with Dave Heath
Tue, Apr 21st 2015 10:25a   Colleen Burns
Meet Dave, co-Founder and chief executive officer of BOMBAS, a one-for-one sock company that donates a pair every time a customer makes a purchase. Prior to the launch in 2013, David dedicated two years to rigorous product testing and refinement to create the best performing and most stylish athletic-leisure sock available, while staying true to their mission of helping those in need. Who knew socks could be so awesome?! Previously, he led business development as one of the founding employees at
15
How Enterprise Companies Can Use P2P Marketplaces
Thu, Apr 16th 2015 3:25p   Colleen Burns
Peer-to-peer is the act of two people or entities exchanging resources with one another. The internet is making peer-to-peer easier by acting as a matchmaker. The nimble technology allows for connecting and the growth of social media has prepared online users to engage with one another deeper than they ever have, first with information and now with physical items or services. For example, Airbnb is a matchmaker. They connect hosts and guests all over the world. The future of business is t
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My #NewWayToWork Futurist Thoughts…
Wed, Apr 15th 2015 7:09a   Colleen Burns
Recently I had the good fortune to participate in an IBM and PureMatter Thinkathon of futurists to discuss the future of work. I’ve long thought being a futurist is just about the best job out there other than weatherman mainly because you could predict the future without worrying if you were right or wrong, because people would forget your predictions or not be around long enough to see if they failed to come true! As you’ll see in this video I was asked the following
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#20Questions with Chelsea Krost
Tue, Apr 14th 2015 4:57p   Colleen Burns
Meet Chelsea, Millennial Expert, who at only 23 years-old is an accomplished speaker, published author, television talk show host, radio show host, and certified health coach. Not to mention that she's the twitter chat queen (if you haven't been participating in #MillennialTalk, you've seriously been missing out!) and recently launched her first startup, Mpulse, an app that revolutionizes the ways in which millennials consume news. Chelsea recently hosted IBM's New Way to Start
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Life Hacks: Startup Tips from Entrepreneurs
Thu, Apr 9th 2015 2:06p   Colleen Burns
The month of April has always been the perfect time for renewal and fresh starts. I feel energized … The air is crisp, plants are vibrant and not even the perfect combo of blankets and Netflix can convince me to stay indoors. As such, the theme of this month’s IBM Life Hacks will mirror this energy by focusing on young, motivated entrepreneurs. If you read my last post “Gen Y Entrepreneurs Show Us a New Way to Startup,” then you are familiar with I
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Big Data & Analytics in Recruiting & Learning #NewWayToWork
Wed, Apr 8th 2015 2:26p   Colleen Burns
Big data and analytics are just beginning to be tapped for recruiting and learning, but their future growth will depend on HR practitioners’ understanding of what big data and analytics can do for them, their willingness to use the data to make decisions and change behavior, and agreement around privacy and ethical use of this information. The overarching technical enabling factors are artificial intelligence (AI) and semantic search, which can now make sense of written and quali
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Get Big Things Done: The Power of Connectional Intelligence
Tue, Apr 7th 2015 10:49a   Colleen Burns
We’ve been living with the internet now for twenty years and it's not news that we're all connected. The question is: How do you and I grab hold of this connectivity to take us to the places we want to go? At a time when old-fashioned routes to power – the schools you went to, the contacts in your address book, the families you were born into – are not the only ways to get ahead, how do we connect intelligently – e.g. better, faster, more efficient
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#20Questions with Adrian Granzella Larssen
Mon, Apr 6th 2015 5:59p   Colleen Burns
Meet Adrian, the editor-in-chief of The Daily Muse, the award-winning daily career advice publication that's helped millions of people find and succeed at their dream jobs. A nationally recognized career expert with a longstanding mission to support women at work and in life, Adrian speaks regularly on career advancement, networking, and the job search. Adrian recently participated on a panel discussion around the launch of the IBV Millennial Study where her expertise on the future of work
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Sean House – 4.74 Degrees of Separation
Wed, Apr 1st 2015 3:03p   Colleen Burns
With a network of 500+ members, it’s not easy for an IBM Connections power user like Sean House to select a single individual who stood out in terms of impacting him and his work at the company. After learning that Laura Ketner had kicked off the 4.74 Degrees series by naming him as one of the most important people she’d met through Connections, however, he was jolted into doing just that … and one name truly did jump out at him. Sean House’s Story
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IBM Verse Is the Map to a Crucial Big Data Journey #NewWayToWork
Wed, Apr 1st 2015 12:58p   Colleen Burns
Being part of the IBM Verse Advisory team is such a blessing! My cohorts and I get to see behind the IBM curtain. It’s amazing to help email users unleash the power of their personal networks and information. Ain’t Big Data grand? The future of work is here. Big data is not just about sensing marketplace shifts before they happen, and making supply chains far more efficient, and connecting everything to every other thing. It’s about extending the power of pers
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Flipping the Switch: How Reverse Mentorship Can Drive Social
Tue, Mar 31st 2015 1:20p   Colleen Burns
It’s no secret that valuable mentoring relationships can have a formative impact on one’s career, vision of success, and performance within a company. Mentors are critical to networks, huge reservoirs of resources, and a perfect complement to the ambitious. For these reasons and more, companies are investing in formal and informal mentoring programs, typically pairing up knowledgeable and experienced practitioners with younger employees who are eager to learn. For years the
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#20Questions with Erica Dhawan
Tue, Mar 31st 2015 9:39a   Colleen Burns
Meet Erica, a globally recognized leadership expert and keynote speaker who is driving innovation across cultures and generations. She's the founder and CEO of Cotential – a company that has helped enterprises prepare for the global workplace of tomorrow – and a co-author of the new book: Get Big Things Done: The Power of Connectional Intelligence. Erica recently participated on a panel discussion around the launch of the IBV Millennial Study where her knowledge on next
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Social Business Frontier: IBM Expertise with Arnon Yogev
Mon, Mar 30th 2015 4:12p   Colleen Burns
“The Social Business Frontier” is a video blog series consisting of a number of short interviews taking a deeper look inside the IBM Research Labs to explore the groundbreaking and innovative social analytics research that's redefining the future of social business. In the fourth episode of The Social Business Frontier we speak to Arnon Yogev, IBM Research Software Developer, about how IBM Expertise provides an example of how businesses can increase collaboration.
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The Thread of Social Media and Real-Time Data
Mon, Mar 30th 2015 11:08a   Colleen Burns
Kudos TED Talks, kudos! This past week I had the pleasure of attending their annual event, TED2015 in Vancouver, BC and nobody walked out of there without having their mind blown. Never before had I been a part of such a who’s who list of thought leaders, social advocates, political figures, artists…the list goes on. Although the speakers’ topics varied greatly, there was one common theme that could’ve easily gone unnoticed: business as it used to be don
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Gen Y Entrepreneurs Show Us a New Way to Startup
Fri, Mar 27th 2015 5:45p   Colleen Burns
Anyone who has experienced the SXSW Interactive festival in Austin, TX knows that there is an almost unmanageable number of events, parties and sessions to choose from — and you can’t possibly attend them all … so when IBM hosted the New Way to Startup Pitch Party last Monday night, I was delighted to see a room completely filled with excited young entrepreneurs, tech enthusiasts and unfamiliar faces. It’s no secret that Big Blue has been doing some
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How To Implement The Future of Work Culture Successfully #NewWayToWork
Thu, Mar 26th 2015 10:07a   Colleen Burns
When postulating the future of work culture, we need to examine our proposed ideas and compare them to current (and proven) best practices. There will always be trends, but trends can be fads, and it’s a very expensive proposition to turn the culture of a company on a whim. Attempting to make a major changes in procedures, for example to adapt to millennial needs, may be fruitless. There will always be maturation in methodologies and conscientious planning must be implemented. Ye
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#20Questions with Daniel Newman
Tue, Mar 24th 2015 2:45p   Colleen Burns
Meet Daniel, an MBA, adjunct business professor, a Forbes, Entrepreneur and Huffington Post contributor, Founder of BroadSuite Consulting, and author of best-selling business books including "The Millennial CEO" and "The New Rules of Customer Engagement," not to mention his recently released book "Evolve: Marketing (as we know it) is Dead." Try saying all that in one breathe! Daniel recently participated on a panel discussion around the launch of the IBV Millennial Study where his experi
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IBM, Twitter and Digital Engagement
Mon, Mar 23rd 2015 10:04a   Colleen Burns
Digital engagement was a hot topic at SXSW 2015. Last week I blogged about an employee advocacy roundtable where IBM’s Amber Armstrong and others spoke of the need to trust employees to be the voice of your brand. That theme came up again in the “IBM and Twitter: The Future of Digital Engagement” panel moderated by Maria Winans, CMO, IBM Commerce, MobileFirst, Social Business and featuring guests Will Mayo, Senior Manager, Data Partnerships, Twitter; Bryan Kramer, C
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How Social Business Leaders Are Shattering the Traditional Workplace
Fri, Mar 20th 2015 1:11p   Colleen Burns
Inspiration. A powerful word that awakens our imagination and maybe even causes a bit of “what-if’ing.” Inspiration truly does come in all shapes, sizes and forms – as evident from the stories shared with us by 25 Global Social Business Leaders. Their inspiring stories lay the foundation that is shifting our thinking of social business as a verb, rather than a noun. Last year, on behalf of IBM, I had the pleasure of teaming with The Economist Intellig
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Paco the Canine Consultant Says You Need a New Way to Work!
Fri, Mar 20th 2015 10:07a   Colleen Burns
Paco the Chihuahua is one savvy dog. On the Jimmy Kimmel Live! show on Tuesday night on ABC, Paco and Kimmel’s loveable sidekick Guillermo schooled a meeting room full of suit-and-tied corporate professionals on a New Way to Work. Speaking through dog whisperer/entrepreneurial hipster Guillermo, Paco the Canine Consultant displayed an impressive amount of business acumen for a five-pound pup as he talked—uh, barked—about the necessity for the harried execs to get
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Adapting to Technology or Driving Change? #NewWayToWork
Thu, Mar 19th 2015 2:22p   Colleen Burns
Technology is advancing at a rapid pace and changing us in so many ways. The possibilities are endless and it is invigorating! The evolution of robots, nanocomputers and genetic engineering is only a first step—we can only imagine what the future holds. Rapidly changing technology is resulting in changes in the workplace. Let’s take a take a step back and look where we came from. Personal computers weren’t around when I was born, but today it’s difficult
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Expanding Reality – David Eagleman at TED2015
Thu, Mar 19th 2015 1:58a   Colleen Burns
When my family first moved to the United States from Italy, my mother expressed her utter contempt for Mister Potato Head, a toy that I swiftly learned is beloved among many American children. She found Mr. Potato Head inane and essentially refused to let him into the house and more importantly, she shook her head in disapproval at American mothers. How ironic then that today at TED2015, the brilliant and infectiously energetic David Eagleman used that classic plastic toy as one of the central
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Let Go of Your Fear! Embrace Employee Advocacy!
Wed, Mar 18th 2015 11:43a   Colleen Burns
Yes, many companies are still afraid of employees throughout the ranks speaking on behalf of or even about the organization. They feel that this should be the sole purview of the PR/Comms departments. Much of the resistance might come from those departments themselves, afraid of other employees diluting or distorting their carefully crafted messages. In today’s connected world, however, companies who fall into these mindsets are not only fooling themselves about the extent to which emp
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TED2015 – Ideas Worth Spreading (On Social!)
Tue, Mar 17th 2015 10:29p   Colleen Burns
I am in Vancouver, Canada – that gorgeous gem of a city nestled on the water and in the shadow of some rather spectacular mountains. There is something nearly spellbinding about this clean, efficient northern city, something in the air that seems to say, “slow down and consider the world around you.” In short, it is the perfect location for TED2015. Many of you will know that TED is dedicated to “ideas worth spreading,” but this year, IBM has c
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Play the IBM Scavenger Hunt at #SXSW to win tix to Friday’s Jimmy Kimmel Live!
Thu, Mar 12th 2015 3:24p   Colleen Burns
Yep, you read that correctly! IBM is hosting a social scavenger hunt at SXSWi, which starts tomorrow, March 13th and runs through Tuesday March 17th in Austin, TX. During the hunt, you will have the opportunity to witness some cool new technology from IBM, interact with IBMers and have some fun along the way. The first person to successfully complete the tasks on the graphic below and tweet to @IBMSocialBiz, will receive a congratulatory tweet of their victory along with instructions to
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A #NewWayToWork and Design Language
Thu, Mar 12th 2015 2:33p   Colleen Burns
This past week on #MediaChat our guest was Adam Cutler from IBM on the topic of "#NewWayToWork and Design Language." Adam Cutler is the Design Studio Program Director with IBM Design. He is responsible for the IBM Design Studio in Austin, TX including the day-to-day guidance of their designer population and the IBM Design Language, as well as overseeing the design of all IBM Design digital properties. Adam is a very important IBMer to the development of IBM Verse. We started our Q
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IBM Success Story: Supply Chain Goes Social for the Win
Thu, Mar 12th 2015 11:29a   Colleen Burns
As Ed Brill shared last month, there is a secret to IBM's social business transformation, and that secret is business outcomes. Proving the ROI of social channels is difficult. In that regard, enterprise social environments are no different than Twitter and Facebook. Decision makers want to know how these tools add value to the business—or is it just "holding hands and sharing files"? Four months ago, I joined IBM to uncover and amplify tales of social business success. As a
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IBM Verse: Insights Discovered through Design Thinking
Wed, Mar 11th 2015 2:25p   Colleen Burns
How do you re-imagine something that almost everybody has been using for years and years? You start with a great design process, which in turn leads to a great design. At IBM this process is called Design Thinking, and it led to the insights that allowed the IBM Verse team to re-imagine email for a new way to work. IBM Verse Aha Moments: The New Way to Work from IBM Social Business Behind every terrible product is a flawed design process. Too many products are built based on what the
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Millennials Shaking up the Future of the Workplace
Wed, Mar 11th 2015 11:25a   Colleen Burns
It is interesting to think about what the future of the workplace will be like 20 years from now. We live in such a fast paced, high tech, collaborative environment now, can you imagine how advanced we will be even five years from today? Millennials are truly shaking up the Corporate America structure and will continue to modernize the workplace by pushing boundaries with technology, collaborative attitudes and innovative thinking. Trends forecast that the work environment will evolve into a
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4.74 Degrees of Separation: Laura Ketner
Tue, Mar 10th 2015 6:49p   Colleen Burns
As I mentioned in my 4.74 Degrees kickoff post, I’m setting out to prove how powerful social business is when it comes to sustaining personal and professional relationships by asking a randomly selected IBMer to describe the single most interesting / influential / important person they’ve met through IBM Connections. I couldn't have found a more perfect guinea pig to launch my social experiment: Laura Ketner, Strategy and Change Consultant, Social Business Transformatio
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4.74 Degrees of Separation
Tue, Mar 10th 2015 1:13p   Colleen Burns
Edward Norton was in Fight Club with Brad Pitt. Brad Pitt was in Ocean's Eleven with Julia Roberts. Julia Roberts was in Flatliners with Kevin Bacon … Sound familiar? Yes, it’s the popular the game “Six Degrees of Kevin Bacon,” which challenges movie buffs to find the shortest way to connect any random actor to prolific Hollywood star Kevin Bacon. It’s also a theory, “Six Degrees of Separation,” stemming from a 1960s ex
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People-Centric Engagement through Social Technology
Tue, Mar 10th 2015 11:46a   Colleen Burns
There is no doubt that the future is upon us and the rate of change we experience in technology and its impact on our daily lives are advancing rapidly. Technology has made it possible for us to connect, and now social media has made it possible to do it in a more organic, human way. Facebook and LinkedIn have been around for over a decade and Twitter almost seven years. Together, they’ve fundamentally changed how we engage with each other online – and opaque social technolog
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Unboxed: The IBM Millennial Study - The Myths and the Truths
Mon, Mar 9th 2015 6:36p   Colleen Burns
Social Business Unboxed Stories of Insight & Success in Digital Engagement In this episode, Carolyn Baird and Sam Klein join us to share inside insights on the recently released IBM Millennial Study, uncovering new truths and debunking common perceptions about today’s emerging workforce. By 2020, Millennials will make up >50% of the US workforce. Myths, Exaggerations and Truths Through the Study, Carolyn and the team uncovered unexpected f
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New Way to Startup: Where Austin’s tech scene meets Real World for entrepreneurs
Mon, Mar 9th 2015 11:01a   Colleen Burns
IBM is pleased to present New Way to Startup, an exciting entrepreneurship program and web series featuring 10 of the country’s top millennial-led startups with a social mission. We would love for you to join us as we kick off this program during SXSW 2015 on Monday, March 16th at 6 p.m. at the Radisson Hotel in downtown Austin, TX. Come enjoy Chef Watson-inspired appetizers, desserts, spirits, and whiskey pairings while we watch these 10 hand-picked startups pitch their innovat
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Adopting Social Software? Follow the Best Examples
Thu, Mar 5th 2015 7:01p   Colleen Burns
The secret about social business is out. Companies know they have to take advantage of social technologies to engage customers and employees. It probably does not come as a surprise to hear that social deployment grew 106 percent from 2012 to 2014.* And yet, many companies don’t know how to start their journey, nor how best to proceed. Fortunately there’s research to guide them, as well as successful examples to follow. Mac Guidera of IBM and Frank Gullo of Superior Group pro
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Moments of Microfame Matter
Thu, Mar 5th 2015 1:45p   Colleen Burns
There’s nothing like an eventful week and the past seven days define that perfectly. After sitting through fantastic sessions at InterConnect I was back in New York City to attend a Social Media Week panel on “The Myth-busting, Trend-Bucking, Ever-loving, Truth About Effective Content Marketing.” Rob Daviss, Executive Director, Content Marketing, OgilvyOne, moderated a panel consisting of brilliant marketing leaders for companies that are leading the content-marketi
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Social Business Frontier: IBM Innovation Sprints with Kate Ehrlich
Thu, Mar 5th 2015 10:26a   Colleen Burns
“The Social Business Frontier” is a video blog series consisting of a number of short interviews taking a deeper look inside the IBM Research Labs to explore the groundbreaking and innovative social analytics research that's redefining the future of social business. In episode three we speak to Dr. Kate Ehrlich, Social Network Analysis, about how IBM Innovation Sprints are bringing Smarter Workforce to life for our clients. Social Business Innovation Sprints assist clie
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Pay for Performance Is Dead
Wed, Mar 4th 2015 1:21p   Colleen Burns
That headline is a quote from Obed Louissaint during his and Chad Vyhlidal’s IBM InterConnect 2015 session, “Creating a Connected and Informed Workforce: IBM's Smarter Workforce Story.” Louissaint’s point is that in order to build a Smarter Workforce, companies must pay for value—and performance, as tenuous and shifting as it is from year to year, is just one part of an employee’s value. Determining that value is getting easier as
5
Digital Journey of a Startup
Wed, Mar 4th 2015 10:48a   Colleen Burns
Looking back even just five years, I can’t imagine that many of us truly understood the influence that social media would have on our lives that it does today. It’s a no-brainer that we live in a fast-paced, competitive world, and it is largely due to social breaking down walls between businesses and consumers, employers and employees, the renowned and the unknown, and so on. Through sharing our opinions and likes, tweeting, retweeting, posting and blogging, we have created a
10
Influencer parties + pitches at SXSW
Tue, Mar 3rd 2015 7:38p   Colleen Burns
Every year SXSW Interactive brings together the brightest and most innovative minds around social, mobile, cloud and analytics, many of whom have already been working with IBM through our influencer (aka futurist) program. To thank you for your continued engagement or to get to know you for the first time, we’d like to invite you to several VIP experiences during March 13-17. Together we’ll discuss the future of work, brainstorm a #NewWayToWork and introduce you to a group of
12
Social Sleeping Giants
Tue, Mar 3rd 2015 12:03p   Colleen Burns
We’ve been inundated with case studies about companies leveraging real-time marketing topics like #llamadrama, #leftshark and #thedress, but what about the other benefits of social communication? Here are the most underrated, social sleeping giants: 1. Social Research Historically, research studies take extended periods of time to conduct and before you know it, six to seven figures can easily be spent on hiring an outside research firm to conduct quantitative and qualitative resea
4
Straight Down Memory Lane and a Hard Right to NOW
Mon, Mar 2nd 2015 11:28a   Colleen Burns
A rotary phone revolving counterclockwise back to its original position … A PC computer booting up and reading the floppy disc drive to verify if there’s a disc in it … A dial-up modem attempting to establish a connection with an ISP … Can you hear the sounds reverberating through your mind? In 2015, these noises are purely memories as the technologies that made them have been replaced over time with newer and better ones. After hearing Sau
2
Inside the IBM Engagement Center
Wed, Feb 25th 2015 10:01a   Colleen Burns
A ConnectED Special: Inside the IBM Engagement Center The AskJim Podcast: Providing answers to user questions about IBM Connections In this episode, in a special miniseries of live podcasts from IBM ConnectED 2015, we are joined by Seth Marquart who shares insights on the IBM Engagement Center, an interactive social analytics console which enables organizations to see what’s happening across social platforms, and interact with that data to drill down and gain meaningful insight
9
3 Tips to Get Big Things Done with Connectional Intelligence
Wed, Feb 25th 2015 8:09a   Colleen Burns
When we measure relationships in the digital world, much of the focus is on quantity. How many Facebook likes does my company have? How many retweets did we get? How many page views? I think the conversation needs to shift from quantity to quality. Building relationships that lead to meaningful change involves making the smart connections, getting the right people together, collecting the important data and using resources in the smartest way, not just attracting the most clicks. Simply building
7
Fighting Our Creativity Crisis
Tue, Feb 24th 2015 11:41p   Colleen Burns
After listening to Louis Richardson’s IBM InterConnect session on “Facing Our Creativity Crisis,” I have never been so aware of how truly lucky I am. With greater pressure than ever before to be more productive than creative, and with the ever-growing fear of failure, we professionals are officially in a creativity crisis. This crisis has resulted in a growing number of disinterested, unfulfilled individuals sitting in conference rooms and cubicles throughout the
5
Innovate, Understand, Engage
Tue, Feb 24th 2015 10:14a   Colleen Burns
At IBM InterConnect 2015, Andrew Warzecha, VP of Strategy at IBM, presented Data, Cloud, and Mobile/Social Engagement: IBM Software Group's Strategy. A topic as big as that might seem difficult to cover in a single conference session, but Warzecha summed up the strategy in three words: innovate, understand, engage. Truth be told, there’s an addendum to this three-word synopsis: “. . . backed by comprehensive security and seamless integration.” What it all boil
4
Engaging the Emerging Leaders
Fri, Feb 20th 2015 3:27p   Colleen Burns
Millennials now outnumber Baby Boomers in the workforce. And that proportion will skew ever more in favor of the Millennial as time goes on. Given this, what are companies doing to engage Millennials and prepare them for leadership roles? Well, at least one company has their eye towards the future. I was selected to participate in a group of 40 Millennials from IBM and business partners as part of the IBM Emerging Leaders program. We gathered last week at the IBM PartnerWorld Leadership
6
IBM InterConnect Session Teasers
Fri, Feb 20th 2015 2:41p   Colleen Burns
We’re just a couple days away from IBM InterConnect 2015 and we wanted to remind you of some of the interesting sessions taking place in Las Vegas as part of the Systems of Engagement virtual track. Below you’ll find a couple videos by speakers for two of these sessions as well as the flyer for all of the track sessions. If you’ll be at the event in person, be sure to check out the sessions live. If you can’t make it to Vegas, stay tuned at this blog for
5
Be the Sheep
Thu, Feb 19th 2015 2:22p   Colleen Burns
In the business world as in life we’re often told not to be a sheep – be a leader, not a follower! It’s easy to see how sheep got their docile reputation, but the animal is not given proper credit for its social prowess. After all, sheep were among the first animals to be domesticated – meaning they were savvy enough to enter into a mutually beneficial collaborative arrangement with their two-legged mammalian cousins. That was some out-of-the-box thinking
5
Generation Us
Thu, Feb 19th 2015 11:40a   Colleen Burns
Prefers to work in a collaborative culture. Wants to solve social and environmental challenges in their career. Desires a pat on the back more often at work. Believes that work/life balance is important for successful employee engagement. Whom am I referring to in the above description? If you guessed the Millennial Generation, you are only partially correct. According to IBM’s new study of more than 1,750 employees from organizations around the world, the above characteristics des
7
Bring Your Social Values to Work
Wed, Feb 18th 2015 2:47p   Colleen Burns
As much as has been made about the fact that all businesses are now social businesses, we still hear stories of companies that have failed in their social business endeavors, especially when it comes to building an integrated and holistic internal program. That’s because too many companies simply slap together an internal networking platform and command employees to use it. Instead, orgs should be taking the time to put together a solution that not only lets employees work with their c
3
Get Excited Because the Future Is Now
Wed, Feb 18th 2015 8:03a   Colleen Burns
Entrepreneurs, this one’s for you. The future is exciting. We are living in a time of unprecedented growth and opportunity. People are more connected than ever before. Technologies like wearable devices and the Internet of Things are enabling us to have a more frictionless experience within the internet referred to as the Pervasive Web, where your world will soon be measuring and intuitively reacting to your lifestyle, your desires, your needs. You have the information of the wor
5
A What You Need To Know Special: IBM InterConnect >>The Event Connect App
Tue, Feb 17th 2015 6:17p   Colleen Burns
A What You Need to Know Special The IBM InterConnect Event Connect App The AskJim Podcast – Providing answers to user questions about IBM Connections With IBM InterConnect 2015 coming up, now is the time to begin planning your agenda, your networking and your participation with intention. To make this event count for you … you need to be smart about it and you need a smart tool that can really help you zero in on the right sessions and connect with the right peop
9
The Secret of IBM's Social Business Transformation
Tue, Feb 17th 2015 7:47a   Colleen Burns
Over the last six months, I have learned the secret to social business adoption — successful business outcomes. In my role as Vice President of Social Business Transformation at IBM, my team and I have been studying the internal use of our social tools within IBM. We have discovered that social is a highly personal decision — as an individual, I am putting my name as my brand on any like button, comment or upload. That action of opting in has to be valuable to the indivi
9
I’m Lady Gaga … of the Workforce
Mon, Feb 16th 2015 2:57p   Colleen Burns
Pharrell and Hans Zimmer. Tony Bennett and Lady Gaga. Ed Sheeran and Herbie Hancock. What do these three music industry pairings have in common? They are three examples of the duos that performed together onstage at last week’s 2015 GRAMMY Awards, and they represent a growing trend of different generations performing together “in concert.” Fortunately this trend isn’t constrained to the entertainment industry alone – it is in fact permeating work
6
Pave Your Road to Engagement with Insights
Thu, Feb 12th 2015 2:29p   Colleen Burns
I thought of titling this post “Pave Your Road to Engagement with Bricks of Insight,” but I thought that would be pushing the metaphor, which works much better in the lavish infographic below than it does in print. To be sure, the road sign in the infographic reads “success,” but that success is realized through engagement. The story this infographic tells is one of integrating social business into your enterprise in a strategic way in order to gain a c
10
Social Business Frontier: IBM Social Listening Program with Mila Davidzenka
Thu, Feb 12th 2015 8:14a   Colleen Burns
“The Social Business Frontier,” a video blog series consisting of a number of short interviews taking a deeper look inside the IBM Research Labs to explore the groundbreaking and innovative social analytics research that's redefining the future of social business. In this second episode of the series, Mila Davidzenka, IBM Social Business Analyst and Strategist, shares how the IBM Social Insights Group in the CIO Office is transforming big data into business opportu
9
Democracy of Ideas - How Average Joe Leads the Next Change
Wed, Feb 11th 2015 1:39p   Colleen Burns
Recent years have seen an increased adoption of crowdfunding and crowdsourcing. In essence these concepts are really the decentralization of power and granting greater democracy back to the people. The best ideas will be backed and supported, while ideas that do not appeal will fade away. Sites such as Kickstarter, Indiegogo and Makuake have allowed adventurous early adopters to fund ambitious high-risk projects. Individuals and smaller companies with great ideas now have a platfo
6
You, Anywhere and Everywhere
Wed, Feb 11th 2015 10:22a   Colleen Burns
I can’t say I miss the days of driving to an office. As a Solopreneur, I enjoy working at home and getting amazing amounts of work done without stepping outside. However, I also recognize that I don’t get my daily recommended dose of social interaction just from being on Facebook and Twitter. Nothing can replace the face-to-face interaction which we experience from spending time with others. The key here is not the fact that I need facetime with others. The real issue is
6
A Truly Priceless Experience: Emerging Leaders at 2015 PartnerWorld Leadership Conference
Tue, Feb 10th 2015 7:32p   Colleen Burns
My level of excitement hit the roof a few weeks ago when I heard the familiar “ping” from my inbox and realized that I had received an invite to the 2015 PartnerWorld Leadership Conference. Not only is the conference focused on the most trusted and important part of IBM’s ecosystem – our partners – but it is a learning opportunity and networking experience unlike any other! The Emerging Leader Program, a special interest group created this year
5
Email or Nap? Self-Driving Cars and the Future of Work-Life Balance
Tue, Feb 10th 2015 1:07p   Colleen Burns
Generally on business-related tweet chats, while you may run across some interesting ideas or surprising insights, one doesn’t expect to see a lot of actual debate. During a recent #SocBizChat the subject of the future of work-life balance came up and led to some interesting comments—all the more so because there were divergent opinions on the topic. In particular, people had varying views on whether advances such as self-driving cars will lead to better or worse work-life ba
11
Plotting Your Course with a Social Employee Pilot Program
Tue, Feb 10th 2015 10:20a   Colleen Burns
If your organization had a voice, what would it sound like? Who would be speaking? Would it be the higher-ups in the C Suite, your employees and coworkers, or all those voices resounding as one? Last year, I had the privilege of delivering a talk called “The Rise of the Social Employee” at TEDx Navesink (@tedxnavesink). In the speech, I followed ideas first presented in our book The Social Employee (McGraw-Hill, 2013), co-written by myself and Cheryl Burgess (@CKBurgess
4
Making the Perfect Social Event
Mon, Feb 9th 2015 1:18p   Colleen Burns
Learning, networking and squeezing more from our time at business conferences with social I had the great fortune to attend IBM ConnectED 2015 and see firsthand that the interest in collaboration and social is as keen as ever. This yearly pilgrimage south of the snowline for social business never disappoints. We had a great chance to catch up with business partners, like Kaltura, Panagenda, Ytria, Ephox and Genus Technologies, as well as top analysts and experts on the progression of socia
9
Social Business Unboxed (EP 13): Many Hands Make Light Work - Roundtable on Leading Adoption to Social Business
Mon, Feb 9th 2015 10:16a   Colleen Burns
Social Business Unboxed Stories of Insight & Success in Digital Engagement Unboxing Insights In this episode of Social Business Unboxed, I host a roundtable discussion around building adoption and engagement in organizations. Expanding on a recent #NewWayToWork Twitter Chat, Wendy Arnott (VP of Digital Marketing & Social Media at TD Bank), Martin Jones (Senior Marketing Communications Manager at Cox Communications) and Warren Whitlock (Author, Speaker and Blogger) sha
6
IBM Is All the Rage at ConnectEd
Thu, Feb 5th 2015 10:10a   Colleen Burns
Well, I’m back from the exhilarating experience of IBM ConnectED 2015 (@IBMConnect), held this year in Orlando, Florida. I’m sure everyone who was there to experience the event with me will agree that there was so much going on at any given point each and every day that it would be impossible to recap all of it here. Despite that, over the past couple of days, I’ve tried to share my thoughts on some of the things that really stood out to me, including the Women in L
6
Key trends in employee engagement: what to focus on and why
Wed, Feb 4th 2015 1:52p   Colleen Burns
The percentage of employees who report still being engaged after their first six months on the job is a startling 40%. That leaves over half of your workforce unfocused and disengaged. As the workplace continues to evolve, it’s more important than ever to approach your employee engagement strategy with creativity and determination. As a result, you’ll be rewarded with increased retention rates, higher productivity and better customer satisfaction ratings. So &ndash
8
In the Future, Technology Will Be Invisible
Wed, Feb 4th 2015 9:05a   Colleen Burns
We live our lives online. Ninety-one percent of us wake up and reach for our devices because we are, well, more or less addicted to technology. But really that isn’t it at all, the real addiction is connection; we as a society are addicted to being connected. We have this deep-seated fear that we are missing out on something and that even a few minutes away from our technology gadget and there may be some catastrophic event that slipped through the cracks. Most likely that &l
4
Social Leaders: Spreading the Fire of Social Business
Tue, Feb 3rd 2015 9:02a   Colleen Burns
It’s always fun turning the page on a new year. It gives us a chance to audit the past year, to take stock of what worked, what didn’t and what has run its course. After all, to anticipate what’s to come, we can’t lose sight of what’s already come to pass. In 2014, we spent the year celebrating the dawning social employee revolution. This year, we will celebrate the next phase of that revolution: the rise of the social leader. The idea of the s
4
Life Hacks: Ignite Your Social Heartbeat <3
Mon, Feb 2nd 2015 1:31p   Colleen Burns
Another Super Bowl for the books. The Pats took home the championship and the world seems to care a little less about deflated balls. Moving on&hellip;February is the month that most of us celebrate love and making connections&mdash;it&rsquo;s the perfect time to focus on inflating your social strategy. Social is not just a trend, it&rsquo;s forever changed our world; making it smaller and more connected. For individual users, it&rsquo;s connecting you with likeminded p
3
Plan Your Social Agenda for IBM InterConnect 2015
Mon, Feb 2nd 2015 9:37a   Colleen Burns
IBM&rsquo;s biggest event is almost here&mdash;bringing together the best in cloud, mobile, analytics and social through hundreds of targeted keynotes and sessions. This five-day event in Las Vegas, February 22-26, covers the latest technologies and business trends, as well as the opportunity to meet IBM&rsquo;s leaders and subject matter experts. As you plan your agenda, here are some Social Business highlights from the Systems of Engagement track for the latest in Enterprise S
4
Engaging the Next-Gen Workforce through Collaboration
Fri, Jan 30th 2015 5:54p   Colleen Burns
I'm here reporting from IBM ConnectEd 2015 (@IBMConnect) in Orlando, Florida. Earlier, I posted on my experience on Monday at the Women&rsquo;s Executive Lunch, hosted by Katrina Troughton (@KatyTroughton), Vice President, Smarter Workforce Solutions at IBM. Thanks again to everyone involved. Later on Monday, I attended a panel titled &ldquo;Creating the Next Gen Workforce through Engaging Employee Experiences,&rdquo; which featured Christopher Crummey (@ccrummey), World Wi
5
Social Business Frontier: Project Breadcrumbs with Marie Wallace
Thu, Jan 29th 2015 2:39p   Colleen Burns
Welcome to &ldquo;The Social Business Frontier,&rdquo; a video blog series consisting of a number of short interviews taking a deeper look inside the IBM Research Labs to explore the groundbreaking and innovative social analytics research that's redefining the future of social business. In this episode, Marie Wallace, IBM Analytics Strategist, shares the insights from her team&rsquo;s recent effort, &ldquo;Project Breadcrumbs.&rdquo; It&rsquo;s Marie&rsquo;s mi
5
10 Actionable Social Business Ah-Has
Thu, Jan 29th 2015 2:08p   Colleen Burns
I really love lists. They cut right to the chase, maximize your time and immediately get to the heart of the matter. Michael Sagalyn, Business Development Leader for Social Business at IBM, led the fastest paced session that I attended at IBM ConnectED 2015. I&rsquo;ll quickly recap the ah-ha&rsquo;s and then I&rsquo;m going to put you to work through some recommended actions that will put these ah-ha&rsquo;s to work for you. 1. You collaborate &ndash; so will your apps
11
IBM Verse – Your Questions Answered
Wed, Jan 28th 2015 6:20p   Colleen Burns
60,000+ early adopters and all IBM ConnectED conference attendees will experience IBM Verse starting in February. Dan Davis did a great job of sharing the big news on Monday, so I won&rsquo;t repeat here. What I WILL share is that IBM Verse was the belle of the ball in Orlando and generated lots of buzz &ndash; and even more questions. What is the role of IBM Domino? How and when will the mobile and on-premise experiences deploy? What can developers expect? What is
4
IBM Verse Takes Center Stage at ConnectED
Mon, Jan 26th 2015 5:57p   Colleen Burns
As IBM ConnectED 2015 got underway today in Orlando, FL, IBM Verse was again in the spotlight, this time during Jeff Schick&rsquo;s general session on A New Way to Engage. Schick, IBM General Manager of Enterprise Social Solutions, spoke about improving the way we work and collaborate, which is precisely what IBM Verse was designed to do. The operative word here is designed, as IBM Verse was created in a very deliberate, thoughtful manner that re-imagines the inbox to surface the thing
4
What you need to know to prep for IBM ConnectED 2015
Thu, Jan 22nd 2015 5:14p   Colleen Burns
What you need to know for IBM ConnectED Special AskJim Podcast Episode The AskJim Podcast Providing 5-minute answers to user questions about IBM Connections This is the exclusive podcast focused on IBM Connections &ndash; the #1 ranked business collaboration platform. With IBM ConnectED 2015 coming up, now is the time to begin planning your agenda and participation with intention. The event will be jam-packed with many sessions running in parallel tracks. My experience is that p
6
Social Business Unboxed (Ep12): Relationship Analytics & Data Privacy with Manish Goel
Thu, Jan 22nd 2015 12:13p   Colleen Burns
Social Business Unboxed Stories of Insight & Success in Digital Engagement Unboxing Insights In this episode of Social Business Unboxed, Manish Goel, CEO of TrustSphere (An IBM Social Business Partner) and Vice-Chairman of the Online Trust Alliance Board of Directors, unboxes relationship analytics in social business. Manish explains this growing field of analytics, why it&rsquo;s important, examples across areas of business, what kinds of insights organizations can uncover, how to
5
You Are Sitting on a Volcano That Is Ready to Blow
Wed, Jan 21st 2015 12:10p   Colleen Burns
The changes coming to the workplace are huge and can't be overstated. They remind me of Joe&rsquo;s journey from one of my favorite films of all time, Joe Versus the Volcano. In the movie, Tom Hanks&rsquo;s character Joe Banks works in a comic rendition of a traditional 20th century workplace where the office workers are treated like cogs in a machine, not human beings with ideas and creative input to help reach objectives. In this dysfunctional setting, communication is only t
5
#20Questions with Shane Snow
Tue, Jan 20th 2015 6:12p   Colleen Burns
Meet Shane, an award-winning entrepreneur and journalist, the bestselling author of Smartcuts: How Hackers, Innovators, and Icons Accelerate Success, and the Chief Creative Officer of Contently, a technology company he co-founded in 2010 with the mission to create a better media world. Shane recently presented at the launch of IBM Verse where his belief in lateral thinking and his idea of scrapping conventional wisdom dovetailed perfectly with the new offering -- mail reimagined for a new way
7
Open Letter of Feedback to NRF’s Retail BIG Show 2015
Tue, Jan 20th 2015 1:13p   Colleen Burns
I just received an email from NRF asking me to please provide my feedback on its 2015 Annual Convention. Rather than fill out an anonymous automated survey I thought I would take the social business mentality to heart and share my thoughts on this blog. I walked the many floors of the Jacob K. Javits Convention Center over the past four days and have spent the last few hours rubbing my feet (see my prior post on NRF 2015), thinking about the recurring themes I heard during the many presentatio
6
The Best of Both Worlds
Thu, Jan 15th 2015 8:13a   Colleen Burns
After spending three days at the enormous Jacob Javits Center in NYC attending NRF&rsquo;s 2015 Annual Convention, there&rsquo;s one thing I can say for certain: My feet hurt! After walking through the maze of exhibitors (from the latest in RFID development to the world&rsquo;s smartest checkout scanner) and sitting in back-to-back-to-back presentations from some of the most successful retailers in the world, what I can&rsquo;t say for certain is what the future of retail holds




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