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Latest 7 Posts
Influencer parties + pitches at SXSW
Tue, Mar 3rd 2015 47
Social Sleeping Giants
Tue, Mar 3rd 2015 70
Straight Down Memory Lane and a Hard Right to NOW
Mon, Mar 2nd 2015 46
Inside the IBM Engagement Center
Wed, Feb 25th 2015 41
3 Tips to Get Big Things Done with Connectional Intelligence
Wed, Feb 25th 2015 74
Fighting Our Creativity Crisis
Tue, Feb 24th 2015 67
Innovate, Understand, Engage
Tue, Feb 24th 2015 37
Top 10
3 Tips to Get Big Things Done with Connectional Intelligence
Wed, Feb 25th 2015 74
Social Sleeping Giants
Tue, Mar 3rd 2015 70
Fighting Our Creativity Crisis
Tue, Feb 24th 2015 67
Influencer parties + pitches at SXSW
Tue, Mar 3rd 2015 47
Straight Down Memory Lane and a Hard Right to NOW
Mon, Mar 2nd 2015 46
Inside the IBM Engagement Center
Wed, Feb 25th 2015 41
Innovate, Understand, Engage
Tue, Feb 24th 2015 37
Be the Sheep
Thu, Feb 19th 2015 26
IBM InterConnect Session Teasers
Fri, Feb 20th 2015 25
Generation Us
Thu, Feb 19th 2015 20




Recent Blog Posts
47
Influencer parties + pitches at SXSW
Tue, Mar 3rd 2015 7:38p   Colleen Burns
Every year SXSW Interactive brings together the brightest and most innovative minds around social, mobile, cloud and analytics, many of whom have already been working with IBM through our influencer (aka futurist) program. To thank you for your continued engagement or to get to know you for the first time, we’d like to invite you to several VIP experiences during March 13-17. Together we’ll discuss the future of work, brainstorm a #NewWayToWork and introduce you to a group of
70
Social Sleeping Giants
Tue, Mar 3rd 2015 12:03p   Colleen Burns
We’ve been inundated with case studies about companies leveraging real-time marketing topics like #llamadrama, #leftshark and #thedress, but what about the other benefits of social communication? Here are the most underrated, social sleeping giants: 1. Social Research Historically, research studies take extended periods of time to conduct and before you know it, six to seven figures can easily be spent on hiring an outside research firm to conduct quantitative and qualitative resea
46
Straight Down Memory Lane and a Hard Right to NOW
Mon, Mar 2nd 2015 11:28a   Colleen Burns
A rotary phone revolving counterclockwise back to its original position … A PC computer booting up and reading the floppy disc drive to verify if there’s a disc in it … A dial-up modem attempting to establish a connection with an ISP … Can you hear the sounds reverberating through your mind? In 2015, these noises are purely memories as the technologies that made them have been replaced over time with newer and better ones. After hearing Sau
41
Inside the IBM Engagement Center
Wed, Feb 25th 2015 10:01a   Colleen Burns
A ConnectED Special: Inside the IBM Engagement Center The AskJim Podcast: Providing answers to user questions about IBM Connections In this episode, in a special miniseries of live podcasts from IBM ConnectED 2015, we are joined by Seth Marquart who shares insights on the IBM Engagement Center, an interactive social analytics console which enables organizations to see what’s happening across social platforms, and interact with that data to drill down and gain meaningful insight
74
3 Tips to Get Big Things Done with Connectional Intelligence
Wed, Feb 25th 2015 8:09a   Colleen Burns
When we measure relationships in the digital world, much of the focus is on quantity. How many Facebook likes does my company have? How many retweets did we get? How many page views? I think the conversation needs to shift from quantity to quality. Building relationships that lead to meaningful change involves making the smart connections, getting the right people together, collecting the important data and using resources in the smartest way, not just attracting the most clicks. Simply building
67
Fighting Our Creativity Crisis
Tue, Feb 24th 2015 11:41p   Colleen Burns
After listening to Louis Richardson’s IBM InterConnect session on “Facing Our Creativity Crisis,” I have never been so aware of how truly lucky I am. With greater pressure than ever before to be more productive than creative, and with the ever-growing fear of failure, we professionals are officially in a creativity crisis. This crisis has resulted in a growing number of disinterested, unfulfilled individuals sitting in conference rooms and cubicles throughout the
37
Innovate, Understand, Engage
Tue, Feb 24th 2015 10:14a   Colleen Burns
At IBM InterConnect 2015, Andrew Warzecha, VP of Strategy at IBM, presented Data, Cloud, and Mobile/Social Engagement: IBM Software Group's Strategy. A topic as big as that might seem difficult to cover in a single conference session, but Warzecha summed up the strategy in three words: innovate, understand, engage. Truth be told, there’s an addendum to this three-word synopsis: “. . . backed by comprehensive security and seamless integration.” What it all boil
18
Engaging the Emerging Leaders
Fri, Feb 20th 2015 3:27p   Colleen Burns
Millennials now outnumber Baby Boomers in the workforce. And that proportion will skew ever more in favor of the Millennial as time goes on. Given this, what are companies doing to engage Millennials and prepare them for leadership roles? Well, at least one company has their eye towards the future. I was selected to participate in a group of 40 Millennials from IBM and business partners as part of the IBM Emerging Leaders program. We gathered last week at the IBM PartnerWorld Leadership
25
IBM InterConnect Session Teasers
Fri, Feb 20th 2015 2:41p   Colleen Burns
We’re just a couple days away from IBM InterConnect 2015 and we wanted to remind you of some of the interesting sessions taking place in Las Vegas as part of the Systems of Engagement virtual track. Below you’ll find a couple videos by speakers for two of these sessions as well as the flyer for all of the track sessions. If you’ll be at the event in person, be sure to check out the sessions live. If you can’t make it to Vegas, stay tuned at this blog for
26
Be the Sheep
Thu, Feb 19th 2015 2:22p   Colleen Burns
In the business world as in life we’re often told not to be a sheep – be a leader, not a follower! It’s easy to see how sheep got their docile reputation, but the animal is not given proper credit for its social prowess. After all, sheep were among the first animals to be domesticated – meaning they were savvy enough to enter into a mutually beneficial collaborative arrangement with their two-legged mammalian cousins. That was some out-of-the-box thinking




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