Strategies for a Social Workplace: An IBMer’s Perspective
By Chelsea Farnam, ITSO Global Content Services @callmechelsea
Last month I presented a webinar to a group of about 100 employees of the General Services Administration (GSA) about my experience with social business as an IBMer. The webinar was part of a series about workplace strategy.
As a community manager for IBM Cloud, I eat, sleep and breathe social media. However, this webinar was not about using social media as a tool for marketing, but about how social media is actually changing the way people do business and the way people interact professionally. I am not an expert on the subject, but it's certainly a large part of my day-to-day professional life. So I was happy to share my two cents. You can listen to the replay of the webinar.
During my presentation, I offered four strategies I have encountered at IBM that enabled me to become more social:
IBM's social computing guidelines enable employees to know what's appropriate to share and what's not
IBM provides internal social tools like Lotus Connections that give employees the means to collaborate internally on projects
Executives lead by example. I have been empowered by the folks who write the policies, who openly share what they’re working on and what information they find helpful. If they can do it, I can do it.
A culture of sharing. This is perhaps the most important. The proliferation of blogs and collaborative interaction makes me feel empowered to share and take part in the conversation.
Which strategies have helped you become more social? How do you think social business has changed the way you interact in the workplace?
(Many thanks to Sandy Carter (@sandy_carter), Ethan McCarty (@ethanmcc) and Luis Benitez (@lbenitez) for the inspiration behind some of these ideas).
I am an owl. I do not Tweet.
Thu, Apr 11th 2013 9:18a Colleen Burns Understanding your social style: I am an owl. I do not Tweet.
By Tina Williams, IBM Program Manager for Social Business Initiatives @ideasattjw
Are you reluctant to start Tweeting? Getting involved in social networks like Twitter for business use hasn’t been natural for me. In a business environment, I tend to spend a lot of time listening and learning at first . Then, when I feel confident in my understanding, I begin voicing my opinions.
I hadn’t thought much about how the w [read] Keywords: ibm