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Latest 7 Posts
5 Things That Should Be Keeping CMO’s Up at Night
Thu, Apr 17th 2014 18
IBM Acquires Marketing Automation Player Silverpop
Tue, Apr 15th 2014 41
The Ideal Length of every Tweet, Facebook Post and Headline
Tue, Apr 8th 2014 93
5 Key Strategies for Omni-Channel Marketing
Mon, Apr 7th 2014 119
Liferay Releases SDK to Speed Up Custom Mobile App Development
Tue, Apr 1st 2014 79
Adobe Summit: Designing an integrated customer profile
Thu, Mar 27th 2014 77
Adobe Summit: New Video Analytics in Adobe Analytics
Thu, Mar 27th 2014 64
Top 10
Official Sitecore Training – Recommendations on Who, What & When
Sun, Dec 23rd 2012 402
SharePoint migrations may cause consternation
Sun, Feb 16th 2014 328
IBM Connect: Demos
Mon, Jan 27th 2014 306
Gartner Magic Quadrant for Horizontal Portals 2013
Wed, Sep 25th 2013 300
IBM Connect: Keynote Guest Speaker: Seth Meyers
Mon, Jan 27th 2014 265
Optimizing Experiences Using IBM TeaLeaf
Tue, Jan 28th 2014 245
IBM Connect: Vision and Direction
Mon, Jan 27th 2014 237
Mobile apps using IBM Worklight and WebSphere Portal: a tutorial
Tue, Sep 4th 2012 228
What’s coming in WebSphere Portal and WCM
Tue, Jan 28th 2014 219
IBM Connect: Social Next What’s Coming to Social
Mon, Jan 27th 2014 212


Liferay Social Office 2.0 Enterprise Edition Released
Mark Polly    

Liferay recently released the enterprise edition of Liferay Social Office 2.0. The community edition came out last August. Social Office is a full social platform that includes blogs, wikis, activity streams, profiles, tasks, sites, instant messaging and document collaboration. The enterprise edition is the same as the community edition, but has been hardened for enterprise use and includes additional document and content management features. You can easily integrate Social Office features with your Liferay Portal too.

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Liferay Social Office packs a lot of very nice features into an easy to install and manageable application. Because all the applications are portlets or plugins, you can mix and match other Liferay portlets with the social tools on a page. While you will need to purchase a service agreement to use the enterprise version, it is well worth it.

You can see a live version of the Liferay blog application running Waste Management’s Thinking Green blog. Perficient helped customize the Liferay blog to meet their needs.

You can download the Social Office products from Liferay’s Marketplace, which is their online App Store.



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Dec 14, 2012
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Recent Blog Posts
18


5 Things That Should Be Keeping CMO’s Up at Night
Thu, Apr 17th 2014 9:12a   Michael Porter
Thanks to Sharon Suchoval for pointing me to this.  Unless you’ve been hiding under a rock, anyone close to Marketing knows that the digital migration has unleashed a sea of change in the Marketing Department and the CMO.   The Oracle Social Spotlight has an article about 5 Things That Should Be Keeping CMO’s Up at Night. It’s a somewhat light hearted post on a potentially heavy topic.  I’m not going to reveal everything but let me give you the five things. They are su [read] Keywords: oracle
41


IBM Acquires Marketing Automation Player Silverpop
Tue, Apr 15th 2014 1:14p   Michael Porter
The enterprise marketing management space has been heating up for the past couple years.  IBM, Salesforce, Oracle, Adobe, and Microsoft have all made one or more acquisitions here and it hasn’t stopped.  Just a few days ago, IBM bought Silverpop, an Atlanta based cloud marketing automation player with customers in both the B2B and B2C space.  This is in addition to IBM’s Unica and Xtify acquisitions.  As IBM puts in in a Destination CRM article, “Across the board, we’ [read] Keywords: ibm email enterprise interface microsoft mobile oracle
93


The Ideal Length of every Tweet, Facebook Post and Headline
Tue, Apr 8th 2014 6:12a   Mark Polly
I think every writer at one time or another has thought about how long is too long for a post, tweet or headline. As I typed my headline into WordPress, it was kind enough to tell me that my headline is 59 of 65 characters. I never understood if WordPress thought 65 was the max or the ideal size for my headline. Reading through Zite (soon to be Flipboard) today, I came across this article by Kevan Lee at Fast Company: The Proven Ideal Length of Every Tweet, Facebook Post, and Headline Onlin [read] Keywords: facebook google twitter
119


5 Key Strategies for Omni-Channel Marketing
Mon, Apr 7th 2014 11:11a   Mark Polly
IBM recently conducted a webinar titled “5 Key Strategies for Omni-Channel Marketing” in which they discussed the following strategies: Collect data that helps create customer profiles Analyze that customer data to find actionable insights Decide how to allocate your budget across the right channels to reach the right audiences Manage the interactions with customers across the channels Optimize your messages, offers, and capture reactions to feed the data collection process Within [read] Keywords: ibm mac mobile profile
79


Liferay Releases SDK to Speed Up Custom Mobile App Development
Tue, Apr 1st 2014 9:11a   Michael Porter
This just in, Liferay has a new SDK for custom mobile apps.  They will release it to the public on April 2nd.  Here’s the press release. Liferay Releases SDK to Speed Up Custom Mobile App Development New developer toolkit helps Liferay’s customers develop and manage sophisticated mobile apps LOS ANGELES – (April 1, 2014) – Liferay, Inc., which makes open source portal software, is releasing a mobile software development kit today. The Mobile SDK is part of Liferay’s commitment [read] Keywords: collaboration community development eclipse email enterprise integration mobile twitter
77


Adobe Summit: Designing an integrated customer profile
Thu, Mar 27th 2014 4:15p   Mark Polly
Matthew Rawding, a Consulting Manager with Adobe. talked about how to use Adobe Campaign to create an integrated customer profile.  So what is an integrated customer profile? An integrated customer profile is a main pillar of Adobe Campaign.  Also included in Campaign are targeted segmentation, visual campaign orchestration, cross-channel execution, real time interaction management, and operational reporting. The goal is to build the most comprehensive view of a customer possible based on the [read] Keywords: consulting email profile
64


Adobe Summit: New Video Analytics in Adobe Analytics
Thu, Mar 27th 2014 3:12p   Mark Polly
Scott Smith presented a session on video analytics.  Analytics regarding video has been rough to achieve.  There have been few standards and the complexity has been high. Abode has introduced a Video Heartbeat Tracking library where they hope to simplify implementation of video analytics.  They also want to introduce stability into process and help you understand more about your video usage.  This is becoming more and more important as video consumption moves from traditional TV to all of ou [read] Keywords: javascript server
61


Adobe Summit: The Convergence of Search and Social
Thu, Mar 27th 2014 12:12p   Michael Porter
Marc Blinder, Director of Social Marketing at Adobe and Jon Beeston, Director of New Product Innovation at Adobe presented on the trend of search and social convering.  Twitter is a great example of that where we share but also search. Theme: Search and Social platforms are converging – which  means successful marketers musth have one unified team with one set of data. Key takeaways from this session Connect: facebook to offline experience. feed the metadata Bring: search and social teo [read] Keywords: development email facebook google mobile network twitter
96


Amazon Slashes Pricing for Several Cloud Services
Thu, Mar 27th 2014 11:12a   Michael Porter
I recently blogged about Google’s Bigger, Cheaper Cloud and now it looks like Amazon has responded. CRN has an article about Amazon’s announcement of 10%-40% cuts for M1, M2, C1 and CC2 instances.  Amazon didn’t make much reference to Google and they have cut prices a number of times although the timing is suspect. Amazon’s EC2 M3 instances are dropping 38 percent, while C3 instances are being cut by 30 percent. All of these EC2 figures are for instances running Linux, [read] Keywords: database desktop google linux
97


Google’s Bigger, Cheaper Cloud
Thu, Mar 27th 2014 11:12a   Michael Porter
I’ve been keen to watch the cloud options evolve because of the huge impact they can have on my portal, social, web content, and digital marketing world.  The bits blog has a good article on Google’s continuing evolution with the cloud offering.  It should be no surprise Google is cheaper.  It may be a surprise that Google has vowed to continue to make it cheaper at the same rate as Moore’s law. Google’s cloud computing business has figured out how it’s going to come at [read] Keywords: application google




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