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Latest 7 Posts
Multi/Omni-channel Customer Engagements with IBM Marketing Cloud
Tue, Jun 2nd 2015 15
IBM Silverpop Mobile Connect
Thu, Apr 9th 2015 29
[Mobile Push] Custom Push Notification on Android with xtify
Thu, Feb 26th 2015 16
IBM Interact Omni-channel Message Orchestrator
Wed, Feb 4th 2015 19
Social Listening with Node-RED & IBM Silverpop
Fri, Jan 2nd 2015 13
Klout & Node-RED...
Fri, Jan 2nd 2015 17
OpenWeather & Node-RED
Fri, Jan 2nd 2015 26
Top 10
IBM Silverpop Mobile Connect
Thu, Apr 9th 2015 29
OpenWeather & Node-RED
Fri, Jan 2nd 2015 26
IBM Interact Omni-channel Message Orchestrator
Wed, Feb 4th 2015 19
Klout & Node-RED...
Fri, Jan 2nd 2015 17
[Mobile Push] Custom Push Notification on Android with xtify
Thu, Feb 26th 2015 16
Multi/Omni-channel Customer Engagements with IBM Marketing Cloud
Tue, Jun 2nd 2015 15
Node-RED, IBM Mobile Push Notification (Xtify) & Bluemix
Tue, Nov 18th 2014 13
Social Listening with Node-RED & IBM Silverpop
Fri, Jan 2nd 2015 13
[Lab] Google Chrome App for Polycom DMA
Mon, Apr 28th 2014 11
Chrome Extension for Polycom RealPresence CloudAXIS
Thu, Apr 3rd 2014 8




Recent Blog Posts
15
Multi/Omni-channel Customer Engagements with IBM Marketing Cloud
Tue, Jun 2nd 2015 8:34a   Vincent Perrin
According to me, customer engagement through Digital Channels (email, sms, mobile push, web..) have to be unified, integrated and consistent. IBM Marketing Cloud (powered by Silveprop) provides effective way to interact with customers, prospect or partners via different channels via an unified User Experience and Interface. (multi-channel), but also to start a journey on one channel and based on customer behavior, reaction, preferences to switch to a way other channels. For example, through the
29
IBM Silverpop Mobile Connect
Thu, Apr 9th 2015 5:46p   Vincent Perrin
IBM Silverpop Mobile Connect allows marketers to send relevant notifications at the right time that target the right customers, based on their profile, behavior, and past mobile interactions. In addition to Silverpop Engage communication channels (email & SMS), you can now create and send personalized and interactive simple mobile push notifications to customers’ iOS and Android mobile devices. The tighter integration in Silverpop UX allows you to reuse your existing segmentation to targe
16
[Mobile Push] Custom Push Notification on Android with xtify
Thu, Feb 26th 2015 10:49a   Vincent Perrin
By default, via an Android app you will receive simple and rich notification. But, can we do better, user-friendly, more interactive notification with xtify? YES, Android provides us that capabilities with expandable notification, allowing you to display larger text, picture but also supports optional actions that are displayed at the bottom of the notification. The idea is to engage the mobile user, customer as soon as he receives the notification. For example for financial institution, to




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